Low-quality images can make your website look unprofessional and could deter visitors from staying on your site. When you’re trying to outrank your competition, it helps to understand what content is driving traffic and social shares. Tools like SEMrush, BuzzSumo, and others will allow you to see what content generates traffic for your competition.
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This can take a few minutes to several hours, depending on the size of your website. You can use Semrush’s Site Audit tool to examine over 140 technical and SEO-related factors. The topics you discovered using the Topic Research tool are not only a great source of inspiration, but also a powerful asset for your SEO efforts. This can help you understand what type of content performs well in your niche.
Optimize Your Pages For Google
One easy win is to optimize content for keywords you’re already ranking for by updating existing pages or creating new ones. Use keywords naturally throughout the content (2–4 times) without overloading or keyword stuffing is also essential. High-quality, factual, and engaging content is one of Google’s top-ranking factors. So, by creating content that maintains user trust and drives engagement, you can significantly improve your SEO ranking. Your website’s overall performance has a direct impact on the rankings of its individual pages.
How Search works
You can monitor your listings, handle duplicates, and correct inaccuracies right from the dashboard. Let’s say you’re managing the online presence for “FreshBake,” a local bakery in San Francisco. For example, if the tool detects “# pages don’t have title tags,” you can click on it for more details and suggestions for improvement. For instance, you can plug these topics into the Keyword Magic Tool to find useful keyword variations.
- Strictly speaking, domain age isn’t a major factor that Google will use to rank your website.
- You can specify Clip Markup and Seek Markup in your video to show Google which topics you cover during which video segments.
- These tools provide insights into how a website performs in search engine results pages (SERPs) for specific keywords.
- One of the first steps you should take when trying to improve your SEO is to find out what keywords your potential customers are using and incorporate them onto your web pages.
- And although that’s correct, it doesn’t mean it is the best form of link building.
After all, it wouldn’t really be an ideal improvement in your rankings if you’re still ranking below your competitors. Once you open a cannibalization report, find the issues, and resolve them. Cannibalization can be fixed in many ways but the SEO Anomaly most important is to improve your keyword optimization and replace the keywords you mention throughout one or more articles. Whether it’s your home page or a blog post, we think adding visuals is a great way to attract your readers, keep their attention, and prevent the bounce rate from increasing.